PlantBased-Manual-06

Plant-Based Claim Verification for Food & Beverage Products

Verify your plant-based claim with a fast, simple and credible process — and build trust with consumers and buyers.

An efficient alternative to more complex plant-based certification schemes.

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    Key Benefits

    • Independent third-party verification

    • Products made with 75%+ plant-based ingredients

    • Ready-to-use Plant-Based Verified logo

    Demand is growing — but so is scrutiny.

    Why plant-based claims need verification

    Retailers, buyers and regulators are moving away from self-declared claims toward clear, verifiable evidence.

    Unverified claims are no longer enough. Control Union verifies your product through a structured review of ingredients — giving you a credible claim and logo to support it in the market.

    Verification becomes the proof behind your claim. Our plant-based verification program helps brands validate plant-based products with a clear and credible third-party approach.

    Make your claim credible

    Plant-Based claim criteria

    Clear criteria. No ambiguity.

    • Made with at least 75% plant-based ingredients

    • Remaining ingredients may include limited animal-derived ingredients such as milk, eggs or honey

    • Meat, poultry, fish and seafood ingredients are not permitted

    • All ingredients and sub-ingredients are reviewed to ensure compliance

    Check if your product qualifies for Plant-Based Verification

    Answer 4 questions and get instant results.

    Get started
    Health Food for Fitness

    Differentiate your product – and make it visible

    Use the Plant-Based logo on packaging and marketing materials to clearly communicate your verified claim and increase visibility at the point of sale.

    Turn your claim into a competitive advantage — not just a label.

    • Stand out in a crowded plant-based market.

    • Build trust with consumers and retailers.

    • Reduce risk of misleading claims.

    • Scale easily across your product portfolio.

    Simple Process. Transparent pricing.

    No audits. No delays. Designed to make plant-based verification accessible — not a barrier.

    • Fixed fee per product
    • Fast and efficient verification process
    • Easy to scale across your product portfolio

    Starting at USD 300 per product (based on formulation)

    A product is defined by its formulation — a unique combination of ingredients and sub-ingredients, regardless of packaging size.

    Start your application

    Submit your product and ingredients

    We review your documentation

    Get your Verification Statement + logo

    Plant-Based or Vegan — which do you need?

    We help you choose the right approach based on your product and market goals.

    Plant-Based — Ingredient-based verification
    Plant-Based Verification focuses on product composition. Products must contain at least 75% plant-based ingredients and may include limited animal-derived ingredients such as milk, eggs or honey. Best for brands looking for a practical, scalable and commercially focused plant-based claim.
    Vegan — Certification with strict production controls
    Vegan certification goes beyond ingredients. Products contain no animal-derived ingredients and meet stricter production requirements. Best for brands that require a strong vegan positioning and full control across ingredients and production processes.
    Why Control Union?

    Your trusted partner

    Global expertise. Independent validation. Practical solutions.

    • Global network and industry expertise
    • Independent third-party verification
    • Fast, business-oriented approach
    • Support across certifications programs
    Talk to an expert

    FAQs

    Plant-Based Verification confirms that products meet defined plant-based composition criteria through an independent review of ingredients and formulation.

    Products must contain at least 75% plant-based ingredients.

    Yes. Limited ingredients such as milk, eggs and honey may be present. Meat, poultry, fish and seafood ingredients are not permitted.

    No. Vegan products contain no animal-derived ingredients. Plant-Based Verification confirms that a product is primarily made with plant-based ingredients.

    A product is defined by its formulation — a unique combination of ingredients and sub-ingredients. Different packaging sizes do not count as separate products.

    Yes. Any variation in formulation — such as flavor, sweetener, or ingredient composition — is considered a separate product. For example, oat drink (unsweetened), oat drink (sweetened), and oat drink (vanilla) are treated as different products.

    Pricing starts at USD 300 per product (based on formulation).

    No. This is a document-based verification process, so no on-site audits are required.

    A Verification Statement and authorization to use the Plant-Based Verified logo.

    Start your Plant-Based Verification

    Tell us about your product and we’ll guide you through the next steps. Our team will get back to you within 1–2 business days.

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    Let us know what you need, do you have any questions?